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CX's & O's Newsletter

The definitive newsletter for data-driven marketers. Join to get 1 proven strategy every Thursday that will transform the way you engage customers.

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CX Wrapped 2025
Dec 12, 2025

CX Wrapped 2025

A year in customer experience.

Louis Cho
Louis Cho
The CX Leader of Tomorrow
Nov 28, 2025

The CX Leader of Tomorrow

Why the next decade belongs to the builders of meaning, not managers of metrics

Louis Cho
Louis Cho
The Proven 7-Step Growth Framework—Free for You
Nov 20, 2025

The Proven 7-Step Growth Framework—Free for You

Louis Cho
Louis Cho
Exclusive Appreciation Gift For CX’s & O’s Subscribers
Nov 13, 2025

Exclusive Appreciation Gift For CX’s & O’s Subscribers

Free early access to my new Member Growth System—as a thank you for being here from the start!

Louis Cho
Louis Cho
The Loyalty Paradox
Nov 06, 2025

The Loyalty Paradox

Why Solving Problems Builds More Trust Than Never Having The

Louis Cho
Louis Cho
🚨Announcement: Introducing APEX CX — My New Venture, 20 Years in the Making.
Oct 30, 2025

🚨Announcement: Introducing APEX CX — My New Venture, 20 Years in the Making.

Turning two decades of CX and strategy experience into a proven 7-step system for membership growth.

Louis Cho
Louis Cho
CX's & O's: Are We Even the Customer Anymore?
Oct 23, 2025

CX's & O's: Are We Even the Customer Anymore?

Your Digital Twin is the Real Customer.

Louis Cho
Louis Cho
CX's & O's: Your Audience Isn't Listening. Here's Why.
Oct 16, 2025

CX's & O's: Your Audience Isn't Listening. Here's Why.

Louis Cho
Louis Cho
CX's & O's: How to Measure the REAL ROI of Your Marketing
Oct 02, 2025

CX's & O's: How to Measure the REAL ROI of Your Marketing

Louis Cho
Louis Cho
CX's & O's: Why Onboarding is Your Most Important Marketing Campaign
Sep 26, 2025

CX's & O's: Why Onboarding is Your Most Important Marketing Campaign

Louis Cho
Louis Cho
CX's & O's: Do You Know the Marketing Matrix?
Sep 18, 2025

CX's & O's: Do You Know the Marketing Matrix?

Louis Cho
Louis Cho
CX's & O's: How to Fix Your Leaky Bucket Problem
Mar 13, 2025

CX's & O's: How to Fix Your Leaky Bucket Problem

Why You Can’t Ignore Customer Retention

Louis Cho
Louis Cho
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The definitive newsletter for data-driven marketers

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